London Fashion Week.

British Fashion Council / London Fashion Week have appointed Winona as their new web partner after a competitive pitch.

 

London Fashion Week is the seasonal (bi-annual) showcase event for the best ready to wear and accessory designers in UK fashion. LFW is one of the four major global fashion events alongside Paris, Milan and New York.

 

Winona will be building a new web platform to meet the bi-annual production challenge and provide a stable, scaleable stage for LFW moving forward. It will streamline the build of new sites, releasing new features and “skins” in tune with the overall artistic direction of each season.

 

Clara Mercer – Marketing Coordinator at London Fashion Week said – “we chose Winona because of their experience with event based websites and their approach to our needs.  I am confident that they will provide the platform to move our website forward.”

 

The new site is scheduled to launch at the end of July in time for the Spring / Summer 2008 collections.